More and more companies and organizations are hearing rumblings about this "Facebook" phenomenon. Well, if you’re a business owner or a leader in an organization and have been living under a rock for a few years, it’s time to rise, stretch and join the madness.
Facebook is an online social network that seems to have connected the world to themselves. Need the proof?
- More than 400 million active users
- 50% of our active users log on to Facebook in any given day
- Average user has 130 friends
- People spend over 500 billion minutes per month on Facebook
- More than 70 translations available on the site
- About 70% of Facebook users are outside the United States
- Over 300,000 users helped translate the site through the translations application
Enough of the statistics, you get the idea. Chances are, your competitors are on Facebook and they’re reaching an audience that may have been untapped until recent years. Facebook is free to use, it allows you to promote yourself and your services for free and allows you to update information as often as you want.
Even members of Congress are on Facebook! Senators aren’t normally the ones who lead the technological frontier. Case in point. Check out this post in PC Magazine :
"More than 300 members of Congress use Facebook in an official capacity to communicate and connect with their constituents and we’re excited showcase some of the most innovative uses of our platform on Capitol Hill," Tim Sparapani, Facebook’s public policy director, said in a statement. "We hope this will encourage even more use of social technologies like Facebook by politicians and government agencies to interact with and serve their constituents."
If Facebook makes your nervous or if you need a little primer about how it all works, we’d more than happy to help. Joker Media has helped several companies and organizations get a Facebook profile quickly and painlessly. We’ll teach you who to use it and before you know it, you’ll be "friending" your customers and posting the latest in your "status" regarding your company, your product or what you had for lunch that day.
There is a lot of white noise on the Internet. Someone may write all the blogs they like, but are they getting noticed? For most businesses, unless you are using the right words the blogs may not gain any exposure outside of your inner network. That it not the purpose of