According to Darrell Christian, AP editor-at-large, “In making the change, the Stylebook team considered responses from our staff as well as readers and users of the Stylebook. It was clear that website has become the widely accepted usage.”

Well that settles it.  I guess I can now sleep at night knowing Joker Media is in the business of developing websites not Web sites.  Does this mean I have to go through every site we ever built and update Web site to website.  Probably not.  ”Web” still remains capitalized when referring to the World Wide Web, so in theory you can still use Web site.

So why does the AP have a book detailing spelling of words?  In 1953, the AP, changed the way they transmitted their news and needed a consistency of writing with their worldwide editorial staff.  The first book, which contained 60 pages, has now grown to over 400 pages.  The book is now release annually due to the fact of the introduction of new words.

Blue-Ray, lol, rofl, app, retweet, friend, unfriend, RSS, metadata are just some of the new entries to the book.  The new entries are determined by AP staff and outside suggestions before becoming official.

I would like to offer some suggestions.  How about Jokered.  Jokered (n) - To have your company’s website designed or upgraded by Joker Media. “Tu Nidito, you have officially been jokered!”

You can study up on your terminology for a mere $18.95 or get an online subscription to get all releases as they come.  News organizations are offered a cheaper rate at $11.75 for the second straight year.

BRB my VIP’s.

The mission of Angel Charity of Children, Inc. is to improve the quality of life for children in Pima County. Each year, Angel Charity’s General Membership selects a beneficiary or beneficiaries and partners with businesses and individuals throughout Pima County to raise funds to fulfill their grant request. Please join us and our community to support Angel Charity’s ongoing mission to help meet the needs of all the children in Pima County.

This year, Angel Charity has pledged to raise $1,009,544 for its 2010 beneficiaries:

•  San Miguel High School
•  Northwest YMCA Teen Center
•  Pima Library Foundation

The videos will air at the event on September 11th at La Paloma. Each video will highlight each beneficiary and why they were chosen.

Click thumbnails for larger images.

So are you confused on if you need one or not? We like to ask a few questions before tackling the programming - and we found a good resource outlining six questions in Search Engine Land:

• Are the results relevant?

• Do you have the resources required to run and maintain the site search?

• Does your site search vendor give you control?

• Can you repurpose data from search?

• Does your search solution constantly improve?

• Can you measure site search performance?

Joker Media can help you answer these questions and program a search feature in your page that will not only deliver the most pertinent results, but will minimize frustration for your new users - who, we can assume, you’d like to have return to your website.

Facebook is an online social network that seems to have connected the world to themselves. Need the proof?

Enough of the statistics, you get the idea. Chances are, your competitors are on Facebook and they’re reaching an audience that may have been untapped until recent years. Facebook is free to use, it allows you to promote yourself and your services for free and allows you to update information as often as you want.

Even members of Congress are on Facebook! Senators aren’t normally the ones who lead the technological frontier. Case in point. Check out this post in PC Magazine :

"More than 300 members of Congress use Facebook in an official capacity to communicate and connect with their constituents and we’re excited showcase some of the most innovative uses of our platform on Capitol Hill," Tim Sparapani, Facebook’s public policy director, said in a statement. "We hope this will encourage even more use of social technologies like Facebook by politicians and government agencies to interact with and serve their constituents."

If Facebook makes your nervous or if you need a little primer about how it all works, we’d more than happy to help. Joker Media has helped several companies and organizations get a Facebook profile quickly and painlessly. We’ll teach you who to use it and before you know it, you’ll be "friending" your customers and posting the latest in your "status" regarding your company, your product or what you had for lunch that day.

Makes sense…

“Almost certainly, the website will be fat, out of shape, and will require work, whether through link building (working out), or on-site optimization (diet and lifestyle). If things were working out great and the person had great control of their site or their SEO services, they wouldn’t be contacting you, the personal trainer.”

Joker Media can help you optimize your website - but many clients want the changes to occur overnight. They know they need to move up in the rankings, but without the proper “exercise” that just isn’t realistic.

“The process takes a long time. SEO is not a quick fix. While we can make some quick, immediate changes to a website (diet and lifestyle), it takes long term commitment to link building (exercise) and maintenance of the website to get to our ideal image, which is a front page rankings. Hopefully, these front page rankings will convert traffic into customers (dates!).”

Talk to Joker Media today about website dieting!

Joker Media was selected to shoot, produce and edit the biography videos about each honored mom. The videos, along with Tu Nidito’s corporate video (also shot and edited by Joker Media) aired during the event.

This year’s theme was “Beach Party” and many guests arrived in their best formal/beach-inspired outfits. Thousands of dollars was raised for Tu Nidito as they continue to support children and families in the area affected by serious illness or death of a loved one.

Joker Media will continue to shoot and edit Tu Nidito’s videos into 2011 and are very appreciative to have the organization as a client.

The Remarkable Celebration is Tu Nidito’s signature event and raises significant funds for Tu Nidito’s programs and services. Throughout the course of the evening we encourage attendees to reflect on the joys of childhood, and to remember that life is precious.

The organization does this by honoring women who exemplify this concept women who have overcome personal loss in their lives, women who truly are Remarkable Moms.

The moms who wil be celebrated: Vicki Began Joan Brock, Carol Gaxiola, Cathy McCall and Debbie Rowe.

The Remarkable Celebration is May 8th at Ventana Canyon Resort in Tucson.

Check back for a link to the videos following the event.

To purchase tickets to the 2010 event, click here .

A video shot and produced by Joker Media for Tu Nidito was shown to 400 guests during the organization’s sponsor event on Thursday, February 11th at the Marriott in Tucson. The event centered around support for the organization. The video highlighted Tu Nidito’s services and some of the families who’s lives have been affected by illness or death.

The staff of Joker Media interviewed three families and other individuals who have come to Tu Nidito for years. Some individuals have even returned to Tu Nidito as volunteers in the past years.

The sole mission of Tu Nidito, a non-profit organization, is to provide individual, family and group support through emotional, educational, social and spiritual services to children and their families as they deal with serious illness and death.

Joker Media begins shooting for Tu Nidito’s annual Remarkable Mom’s event which will be held May 8, 2010. Check back for more information or check out previous years information here.

Last year nearly 400 people joined Tu Nidito at Loews Ventana Canyon Resort May 16 for our annual Remarkable Celebration. This year’s event gave attendees an opportunity to look their best in Old Hollywood Glamour! The evening included live and silent auctions, a martini raffle and entertainment by our own Marilyn, Frank, Sammie and Dean.

First off, have you determined the key words before you start blogging? It may just be white noise without them. Do you know the how frequent you should be using them. Unless people are rushing to your blogs like just a few major players, your best chance of using a blog to your benefit is to use them to provide link juice or linking power for your site. That way if just a few people read them, you will not have wasted your time  as you are still getting some benefit from them as at least search engines are picking up your main themes.

If you are using social media without knowing search engine optimization techniques, you might just be blending in with all the white noise.